March 2005
Service Center News

Huge 2004 Earnings Set Stage for Strong 2005
Six of North America’s top metals distribution companies saw their revenues and earnings climb to a stratospheric level during 2004. They anticipate solid demand for their products and services this year.

Ryerson Tull Inc.’s 2004 net sales increased 50 percent above 2003, on shipments that rose 10.5 percent, cleaning up the red ink of 2003—a loss of $14 million—with earnings of $54.4 million.

Reliance Steel & Aluminum saw its earnings grow nearly 400 percent on sales that improved 56 percent. The company had its most profitable year ever. Reliance saw a 4.3 percent increase in tons sold and a 47 percent increase in its average selling price per ton sold.

Reliance—the second-largest North American distributor (as rated by Metal Center News in September 2004)—boasted inventory turns of 5.1 per year, improved from 4.7 turns in 2003. Company executives’ long-term goal is six turns per year.

Russel Metals, Metals USA Inc. and Earle M. Jorgensen Co. all had very similar experiences, with revenue gains in the 60 percent range and earnings gains between 800 and 1,333 percent. Metals USA and Olympic Steel both reported that their shipments improved more than 15 percent year over year. Revenues at Olympic Steel last year jumped nearly 90 percent, overcoming its 2003 loss of $3.2 million.

Of course, a lot of this improvement was based on the escalating metals prices of last year. For example, Ryerson reported that its 2004 average selling price per ton was $1,170, or 36.3 percent above the $858 average selling price realized the year before.

Looking forward, Ryerson Tull expects manufacturing activity and metals demand to sustain slow to moderate growth this year. Company executives are forecasting that 2005 profits, including the acquired Integris Metals operations, will grow.

At Reliance Steel & Aluminum, “Our average daily sales set a new record high [as measured in dollars] in January 2005. We are optimistic about business conditions and encouraged by the opportunities we see. While we don’t expect the benefit of rapidly rising prices like in 2004, we do expect 2005 to be another outstanding year when compared to other years,” CEO Dave Hannah says.

Reliance plans capital expenditures of $50 million to $60 million this year, which will be used to expand certain operations—scattered throughout the country—that are at or approaching capacity.

Hannah says metals orders for applications such as railcars, truck trailers and heavy trucks should continue to improve this year. “Nonresidential construction was weak [in ‘04], but we look for a better market this year. Electronics and semiconductor business was strong, and we expect that to move forward this year. Aerospace activity has increased, and we expect that to be ongoing through 2005.”

Certain aerospace quality aluminum plate products have lead times of 26 to 40 weeks, and most supply is on allocation, Hannah says. “The tightest commodity is aluminum heat treat plate going into the aerospace industry. We cannot get as much as we would like to get, and we are one of the largest heat treat plate distributors in the world. It’s very tight.”

He predicts carbon flat-roll price increases will take effect April 1. Domestic sheet was being quoted at $620 to $650 per ton in mid-February. “There is more pricing discipline by domestic producers than we have ever seen in the past. If prices fall in the second half, we don’t expect them to fall very far from where they are today.”

As of mid-February, the company was having no difficulty accessing material, except for heat treat carbon steel plate. “ISG and Oregon Steel are tied up quite a bit with government orders,” and lead times are long. “We actually missed a month [of shipments] from one of our major suppliers because the government came in and took our tonnage,”
Hannah says.

Reliance’s managers continue to look at acquisition opportunities, but won’t pay for companies based on 2004 sales and earnings figures, because it was an exceptional year. “We are willing to pay a fair price,” Hannah says, “as long as we can justify it.”

Russel Metals Chief Financial Officer Brian Hedges said Feb. 24 that inventory levels at service centers in North America were high. “That’s something that will work through the system. Inventory valuation is starting to come down” as spot market prices flatten out.

Russel expects to spend Cdn $20 million to $23 million this year on capital projects, but leaders did not provide specifics. The company is not looking too hard at acquisition opportunities until the valuations for companies on the market get more realistic, President and CEO Bud Siegel says.

Metals USA President and CEO Laurenco Goncalves says that because the U.S. economy is healthy, “we expect the current level of metal consumption to continue. Recent announcements of increases in raw material prices for integrated mills in Asia and in Europe have the potential to push worldwide steel prices upward. But it is difficult to say just when and how much further domestic prices will be affected.”

Regardless of pricing, Goncalves says business is strong “and we are prepared to deliver good results” in 2005.

At EMJ, President and CEO Sandy Nelson says the company has managed to pass most mill price increases along to its customers, but that cost increases are affecting gross margins. EMJ had a solid shipping volume during the seasonally slow December quarter, and began January with strong sales order activity.

Olympic Steel Chairman and CEO Mike Siegal says his company’s outlook remains favorable for 2005. “We are optimistic about our ability to meet customers’ anticipated increased needs for steel and value-added services.”

Among Olympic’s planned capital projects are the installation of two new laser processing machines in Cleveland during the first quarter, and two others in Central Region branches later in the year.

Lawrence Seeks Leadership in Exotic Metals
Lawrence Holdings Inc.—a new company formed for the sole purpose of acquiring and operating exotic metal alloy distribution centers—has acquired Supra Alloys Inc., Camarillo, Calif. Supra Alloys, a titanium distributor, was founded in 1955. George Esseff Jr. will remain in place as Supra’s president.

“We are very pleased the Esseff family has decided to join the Lawrence Holdings team. The Esseffs have a long, proud history in this industry and we believe their desire to partner with us further validates our [goal] to be the preeminent titanium distributor in the world,” says Lawrence D. Buhl III, chief executive officer of Lawrence Holdings.

The Supra business is being combined with Tico Titanium, acquired by Lawrence Holdings last June. Tico, established in 1957, has locations in New Hudson, Mich., and Houston. The combined businesses have service centers in California, Texas, Michigan and Connecticut, plus sales offices in Arizona, Delaware and California.

“The combination of two independent titanium distributors in North America truly provides us with a national footprint,” Buhl says. “This is exciting because there is very little overlap in our respective businesses.”

Historically, each company has had a distinct customer base. Supra Alloys serves the aerospace, medical devices and sporting goods industries. Tico supplies industrial companies in the Midwest and South, especially chemical processors.

Both companies are now affiliated with Snappy Materials LLC, Wallingford, Conn., under Lawrence Holdings. Snappy specializes in overseas high-temperature metal markets, including titanium.

Briefs
McNichols Co., Tampa, Fla., has acquired assets from F.P. Smith Wire Cloth Co., a 100-year-old company in Northlake, Ill. McNichols acquired Smith’s wire cloth inventory, processing and material handling equipment, office furniture and other intangible assets. To house the additional assets, McNichols has temporarily leased an 18,000-square-foot warehouse adjacent to its Elk Grove branch and will install a new slitting line there.

Port City Metal Services, Tulsa, Okla., has expanded its capabilities during the past year. The company—begun as strictly a plate burning operation almost 30 years ago—recently added several machines, including a Mazak FabriGear 300 (a six-axis structural pipe and tube laser) and a 2-D Trumpf Trumatic L6050, with plans to acquire more equipment in the immediate future.

Russel Metals has contracted Red Bud Industries to build a high-speed cut-to-length/blanking line to process stainless steel at its Boucherville division in Quebec. The line will handle material up to 72 inches wide and 1/4-inch thick from coils up to 25 tons. The line will contain two Herr-Voss roller levelers.

People
Jerry Gea has retired as regional vice president, Eastern Region, at Olympic Steel Inc. Gea worked in the industry for 35 years, the last 20 with Olympic. He is succeeded by Raymond Walker, vice president of operations. Walker has been with the company 19 years and previously was regional vice president, Central Region.

Feralloy Corp. has promoted Tom Gavin to general manager of its Cleveland Division. A 13-year Feralloy veteran, Gavin has served in a variety of sales and management roles, along with recent responsibilities for Feralloy’s national accounts.

Patrick Revenew was promoted to vice president at American Douglas Metals Inc., a distributor and processor of flat-rolled aluminum and steel in New York, Georgia and Florida. Revenew has been with the company since 1997. Before his promotion, he was special products manager in New York.

Jim Marx has joined Ohio Gratings Inc., Canton, Ohio, as controller. He has more than 30 years of experience in the steel industry.

Obituary
David A. Gardiner, 73, former long-time president of Cerro Metal Products, Bellefonte, Pa., died Jan. 30. He belonged to the Copper and Brass Servicenter Association, and served on the boards of the Copper Development Association and Copper and Brass Fabricators Council.

 

 

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